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Just Words

Alexis Harvey


07877 370233

Just Words – marketing copy

New Zealand Tourism Board supplement
I write all sorts of marketing copy for businesses and organisations.

With a background in journalism, I can write up interviews to produce effective case studies or advertisement promotions. I write – and design – flyers, advertising copy, newsletters, websites and lots more.

Please contact me to find out more about what I can do or to get a quote!

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“We’re delighted with the brochure copy that you put together for us.

We fully expected it to be tricky to simplify our offerings and make them easily understandable and attractive – not least because we’re targeting both native and non-native English speakers!

But you managed it effortlessly, with copy that was succinct, well-written and covered all the points we discussed.

A truly impressive service.”

Brochure copywriting for Czech Republic-based company

po ferries

Advertorial copy

I have written hundreds of advertorials / advertising promotions, both while working at the Guardian & Observer newspapers and subsequently.

As a result, the range of subjects I have written on is enormous (!) and includes:
• travel companies, tourism boards, airlines
• technology companies
• fashion and make-up brands
• charities & environmental groups
• finance & investment products and companies
• utilities & engineering

and many, many more.

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Case studies

I have extensive experience in writing up case studies, including interviewing and research. I have worked for companies in the technology, utilities and engineering sectors, among many more, where it is often important to convey complex technical information in simple language.




I copywrite and copyedit newsletters for a number of clients on a regular and one-off basis.

This includes over seven years of copyediting all newsletters for Bates Wells & Braithwaite, as well as several years of proofreading newsletters for Lady Eleanor Holles girls' school.


advertising for boots

Print & online advertising

I have extensive experience of writing advertising copy, both for print and online. Again, the range of clients is huge and includes both my time at the Guardian & Observer and my subsequent freelance career.

I can create animated gifs for websites, as well as print-ready print advertising artwork.

© Just Words 2019 | Alexis Harvey | alexis@just-words.co.uk | 07877 370233